Video mapping made during a creation residency organised by Rencontres Audiovisuelles / Video Mapping European Center as part of the Video Mapping Festival #8.
► Impressions
At the heart of Lille’s Grand’Place stands the imposing facade of La Voix du Nord building. Its unique architecture makes it a symbol of strength and resistance. This historic site is home to a newspaper that, since its origins, has been committed to providing free information and defending press freedom. This facade becomes the setting for a visual exploration tracing the evolution of the media. Through projection, the printed letters come to life and tell the story: from the beginnings of the press to the digital age. Typography, the central character, guides the viewer through this journey, where information crosses, intertwines and sometimes collides. This constant flow of information raises a number of questions: to what extent does the overabundance of information serve or jeopardise the freedom to inform?
Visually, the video mapping immerses the viewer in a whirlwind of words, images and colours. This symbolic chaos reflects the complexity of contemporary media, between truth and misinformation.
Direction and animation: Stéphania de La Chauvinière, Laetitia Le Gall, Clémentine Thiriot – UNDA
Original music: Marek Hunhap
Video mapping tour organised by Rencontres Audiovisuelles.
With the support of the Hauts-de-France Region, DRAC Hauts-de-France, Métropole Européenne de Lille, the City of Lille and Crédit Mutuel Nord Europe.
The work by UNDA is made during a creation residency organised by Rencontres Audiovisuelles as part of the Video Mapping European Center.
With the support of the European Union (Europe is committed to the Hauts-de-France Region through the European Regional Development Fund), the Hauts-de-France Region, the Communauté d’Agglomération de La Porte du Hainaut and Arenberg Creative Mine.
With the support of La Voix du Nord.
Creations supported by the Crédit Mutuel Nord Europe.
