Video Mapping Festival #2
IBSIC – Image Beyond the Screen International Conference

Thursday 28th > Saturday 30th of March 2019
Arenberg Creative Mine (salle LEAUD), Wallers-Arenberg
L’hybride and Palais des Beaux-Arts, Lille


On the occasion of the opening of the Video Mapping Festival #2, Rencontres Audiovisuelles and the DeVisu laboratory of the Université Polytechnique Hauts-de-France offer IBSIC, an annual event dedicated to the video mapping industry, in the presence of international great names in the sector.
Meetings, conferences, case studies, projections… 35 professional speakers will share their experiences and analyse the various aspects of this new sector which is growing significantly (writing, technology, training, production, economic models, projection, etc.).
Networking times will also be provided to meet artists, producers, programmers, etc.


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WRITINGS


Artists have experimented with all types of video projection on volume, gradually transforming this technical tool into a full artistic discipline. Using 2D, 3D or even real photography, creators reshape the reality of a surface, incorporating mature and complex sound creations, to bring effective and sensory narratives to viewers. Videographers, visual artists, musicians, developers or theorists, all collaborate within an art that is constantly in motion.
By exploring various fields of application, video mapping is confronted with questions of interactivity, sound design, artistic choices and physical constraints. From these challenges emerge new forms and methods of writing that we will try to understand through short conferences.

• Strengths and weaknesses of using the real image in mapping
Carole Purnelle – director and co-founder, Ocubo (Portugal)

• Does interactivity in mapping bring meaning or a real difference in the relationship with the audience?
What are the essential points for a multi-user mapping to be a success?
Tom Scalabre – creative director and associate, Superbien (France)

• Mediational video mapping: towards heritage resilience?
Douniazed Chibane – architect, DeVisu laboratory, Université Polytechnique Hauts-de-France (France)

• Video game & video mapping
Julian Alvarez – Serious Games developer and researcher, DeVisu laboratory, Université Polytechnique Hauts-de-France (France)

Carole Purnelle – director and co-founder, Ocubo (Portugal)
Carole Purnelle began her career in project management in the fields of design and IT. In 2004, she founded the Ocubo studio, specialised in interactive cultural and multimedia projects and in video mapping. Known artist in Portugal and abroad, she has a common theme in her work: “humanity”, which reflects in all her works, considering art as a mean of global expression. She founded and produced the LUMINA Festival of Light in Cascais (Portugal) which counts 7 editions, and she created the Spectrum project within the framework of Creative Europe, which leads national and international creative projects.
www.ocubo.com

Tom Scalabre – creative director and associate, Superbien (France)
Very early on, Tom Scalabre expressed his artistic character and his taste for challenges in the streets and in the Parisian railway network through graffiti. Besides his journalism studies, he cultivates his sense of aesthetics and narrative by directing and editing clips and short formats for television. Self-taught, he made his mark in a communication agency before moving to Shanghai and developing a passion for events and live shows. A year later, he returned to Paris and joined Superbien, where he developed the studio’s activities by challenging technical and technological limitations in the service of creativity and entertainment. Today, he is associate director and heads the New York office.
www.superbien.studio

Douniazed Chibane – architect, DeVisu laboratory, Université Polytechnique Hauts-de-France (France)
First an architect and a graduate of Annaba University (Algeria), Douniazed Chibane is currently a PhD student at the DeVisu laboratory. She studies mainly the mediation of architectural heritage through information and communication technologies.
www.uphf.fr/DEVISU

Julian Alvarez – Serious Games developer and researcher, DeVisu laboratory, Université Polytechnique Hauts-de-France (France)
Julian Alvarez is a researcher and professor associated with the DeVisu laboratory and the ÉSPÉ LNF (Graduate school of professorship and education Lille North of France). He conducts researches in Information and Communication Sciences. Julian Alvarez is also specialised in Serious Game and Gamification dedicated to education, health and communication. His current work focuses on the evaluation of edutainment activities and the diversion of video games for mediation purposes. Between 1991 and 2011, Julian Alvarez was the author and/or designer of 150 video games and Serious Games for private actors (TF1, Dupuis, Milan, Bayard…) or public ones (CNRS, Universities of Toulouse, Cité de l’Espace…).
www.uphf.fr/DEVISU


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> Full programme



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Organised by Rencontres Audiovisuelles and the DeVisu laboratory of the Université Polytechnique Hauts-de-France, with the support of the European Union, Feder programme, the Hauts-de-France Region, the Communauté d’Agglomération de La Porte du Hainaut, The City of Wallers-Arenberg and Arenberg Creative Mine.


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More info: videomappingfestival.com
Facebook : Video Mapping Festival

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